Case Study

Tourneau

Tourneau is a premium watch retailer that bridges the gap between timeless and modern timepieces. With watches covering a wide spectrum of styles and prices, finding the right balance between appealing to an established clientele while targeting a younger demographic was key.

services


Art Direction
UI Design

agency


LyonsCG

see it live


tourneau.com

home page design

By splitting the page’s focus on certified pre-owned business and service and also promotional content helped create much needed balance.

Categorized Site Search

By creating a categorized search results page, we were able to keep their inventory organized so users could easily sort between new and pre-owned.

Category Landing Pages

Creating flexible templates that allowed for both service and promotion helped create a true omni-channel user experience.

Brand Detail Content

We created an experience that allowed visitors to stay in the shopping funnel while digesting branded content with an off-canvas brand detail page.

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